The Hundred x New Balance kit launch 2025
New year, new kits. For The Hundred’s latest kit launch, I created a hero video alongside tailored assets for all eight teams, bringing their unique identities and cities to life through the new designs. Each asset was crafted to spotlight the team’s kit and engage their audiences across their specific channels. This helped build excitement around the new kits and showcased them in action on the players, bringing the designs to life for fans.